South African Artist Lira Moves International With ‘Rise Again’ Release

Multi-platinum South African artist Lira has announced the release of her first worldwide release ‘Rise Again.’ The afro-soul singer’s recent nomination for Best International Act at the 2012 BET Awards gave her a platform to introduce her catalog to North America audience.

“We’re proud of being African, but there’s also a desire to be a part of the world,” said Lira. “Part of the way we can raise the consciousness back home is when people see us rise on the world stage. We don’t do it for the individual, we do it for the entire group.”

Through her music, Lira connects outside cultures to Africa as an ambassador of her native land. The forthcoming album is powered by her personal lyrics on the spirit’s ability to transcend obstacles backed by a “fusion of soul music, elements of jazz, funk, and African languages.”

Lira’s sixth album will be released on Sony/BMG Africa on June 26, 2012.