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Alicia Keys, Shakira Front Historic World Cup Concert

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Alicia Keys, Shakira Front Historic World Cup Concert

Alicia Keys and Shakira are slated to join several music acts worldwide for a just announced concert taking place in South Africa. Set to take place in the township of Soweto for the first time, the concert celebrates the FIFA World Cup’s first event in South Africa, also including a performance from the Black Eyed Peas. “We are thrilled to have a concert of such magnitude and performing talent raise the curtain on the first FIFA World Cup in Africa. It is testament to the universal and unifying power of football and music, and will start the competition off on the right note — of celebration,”FIFA Secretary General Jerome Valcke said in a statement. Set to take place June 10, the concert will be held in a 30,000 capacity stadium and broadcast live to millions. Proceeds from the concert will go to 20 Centres for 2010, FIFA’s official social campaign for the World Cup– aimed at achieving positive change in Africa through football. African musicians including Benin-born diva Angelique Kidjo, Amadou and Mariam from Mali, South African group the Parlotones and Tuareg desert blues band Tinariwen will also perform.

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