Hip-Hop superstar Diggy Simmons just released his latest single titled “It is What it is,” introduced to the world through a video directed by Emmanuel Afolabi. Following this release, Diggy plans on dropping his second studio album this Fall.
Earlier this week, Diggy teased his fans with a snippet of “It is What it Is,” a song that talks about what happens when you’re living life and working hard. It speaks to the all of the young people out here grinding on the daily and battling obstacles. Simple but impactful, the young rapper’s verses are set to a stripped back track composed of violins and gospel singers The video primarily features scenes shot from within a church in Harlem and a field, with a Black choir, lyrical dancers, models, and violinists.
“I’m finally able to take a step back and say, ‘It is what it is. I’m happy with this. Here I am’,” Diggy explains. “A lot of people go through those ups and downs and sometimes you just need to let it be. The song really sets the tone for what is to come.”
Though Diggy still remains a popular artist, the truth is that he hasn’t released any music within the last 6 years. In recent interviews and social media posts, he claims that the reason comes from overthinking everything which stems from his OCD. An award-winning artist, he took some time off to reflect on himself and his growth. Now, he’s back to show off his new music and a new attitude. “It is What it is” is just a taste of the innovative sounds that he’s been cooking up.
Martel S. Sharpe
Diggy Simmons’ “It is What it is” is a candid exploration of life’s complexities and the acceptance of reality. With a smooth blend of R&B and hip-hop, the song creates a reflective atmosphere that invites listeners to contemplate the nuances of their experiences.
The track begins with Diggy’s introspective verses, where he navigates themes of love, heartbreak, and personal growth. He confronts the inevitability of change and the necessity of letting go, acknowledging that some things are beyond his control.
As the song unfolds, Diggy’s soulful vocals and poignant lyrics delve deeper into the intricacies of relationships and self-discovery. He shares insights gained from his own journey, offering wisdom and perspective to those who listen.
“It is What it is” is more than just a song; it’s a mantra for resilience and acceptance in the face of life’s uncertainties. Its melodic hooks and heartfelt message resonate with audiences, serving as a reminder to embrace the present moment and find peace in the midst of chaos.
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