Nicki Minaj's partnership with MAC is paying off in multiple ways. The sexy rapper released two Viva Glam lipsticks, one in pink and the other in lavender, and now she has landed atop the "best selling lipstick of all time" list.
"#1 selling viva glam lipstick of all time… thank u for supporting a good cause. mmmuuuaaahhh!!!!" Minaj tweeted to her followers while rocking one of her more colorful outfits.
As far as "good cause," Mac donates 100% of the profits for each Viva Glam lipstick sale to charity, mainly supporting people infected with HIV/AIDS.
Dope!
It’s no surprise that Nicki Minaj is the latest celebrity to join forces with MAC Cosmetics. The hip-hop queen recently designed her own “Viva Glam” lipstick, and it has become a best seller! From its eye-catching packaging to its long-lasting colour, there is something for everyone in this vibrant collection. But how did this partnership come about, and what makes Nicki’s lipstick so special? Read on to find out more about one of the hottest makeup trends of 2019.
Nicki Minaj first announced her collaboration with MAC back in 2018 as part of their Viva Glam campaign. This initiative helps raise awareness and money for people living with HIV/AIDS around the world – an issue close to both Nicki’s heart and hers fans’. As part of the deal, she created her very own signature pink shade which sold out almost immediately after launch! Since then, demand for her lipstick has only grown, making it one of the most popular items from MAC’s entire range.
What sets this product apart from other lipsticks is its unique formula which combines intense pigmentation with unbeatable staying power. Not only does it last all day but it’s also incredibly comfortable to wear – perfect for busy lifestyles or those who want minimal fuss when applying their makeup. So if you’re looking for a new addition to your beauty bag look no further than Nicki Minaj’s Viva Glam Lipstick – you won’t be disappointed!
Overview Of Mac Viva Glam Lipstick
MAC Viva Glam lipstick is an iconic product in the beauty industry, and it’s no wonder why. This creamy, long-wearing formula comes in a variety of shades to suit any look or occasion. It glides on effortlessly for a smooth finish that lasts all day without drying out lips. Plus, every purchase of MAC Viva Glam Lipstick funds HIV/AIDS charities around the world.
When Nicki Minaj was announced as the face of MAC’s Viva Glam campaign, fans went wild! The superstar partnered with MAC to create her own signature shade: a bright pink hue aptly named “Nicki Pink” – and it immediately became one of the brand’s best sellers! Not only did this new addition add excitement to the line-up, but its success also helped raise more money for great causes.
Thanks to Nicki Minaj and her involvement with MAC Viva Glam; not only are customers able to enjoy long-lasting color and moisture on their lips but they’re also able to contribute towards worthwhile causes at the same time. It truly is a win-win situation!
Nicki Minaj’s Impact On Lipstick Sales
Nicki Minaj’s star power was an instant hit when she became the face of MAC Viva Glam. With her unique style and personality, customers were excited to see what kind of lipstick shade she would bring to the table. It didn’t disappoint – Nicki Pink quickly shot up in sales and earned its place as one of the best-selling shades from the collection.
The success of this new color wasn’t just good news for fans; it also meant that more money is being donated towards HIV/AIDS charities around the world, thanks to every purchase made of Nicki Pink or any other shade in the MAC Viva Glam range. This has been a huge boost for these causes, helping them reach their fundraising goals quicker than ever before.
It’s clear that having Nicki Minaj on board with MAC Viva Glam has been incredibly beneficial for both sides. Not only is there now a lip color available that perfectly encapsulates her signature look but those who buy it are also supporting great charitable organizations at the same time.
Conclusion
In conclusion, Nicki Minaj’s collaboration with MAC Viva Glam Lipstick has been a great success. Her influence on the beauty industry is undeniable and her impact on lipstick sales has been incredible. It’s clear that this partnership was a great business move for both parties involved – not only did it help to promote an important cause, but it also led to increased profits for MAC.
The success of Nicki Minaj’s line of lipstick shows just how powerful celebrity endorsements can be. Fans around the world were excited to get their hands on the product and show their support for the singer and the charity she chose to donate proceeds from each sale too. This kind of reach is invaluable in terms of marketing and could be used by other brands looking to make similar moves.
Overall, it’s safe to say that Nicki Minaj collaborated with MAC Viva Glam lipsticks was one of the best decisions I’ve seen so far in the beauty industry. The two combined forces successfully created a product that became an instant hit among fans all over the world, leading to increased sales and charitable donations alike!
Founder and Creator of Singersroom.com and IncredibleWork.com. Follow me on Instagram at @gary.gentles.