After opening the 2015 BET Awards with a performance of this song “Alright,” Kendrick Lamar has dropped the captivating visual for the popular tune from his latest album To Pimp a Butterfly.
In the black-and-white clip directe dby Colin Tilley, Kendrick plays something like a hip-hop savior, floating above the streets of his city of L.A., and throwing out money to the oppressed citizens who need it. That doesn’t make him exempt from being a victim of the powers that be, though. But he’s ok because “we gon be alright.”
Watch the enthralling, 7-minute clip above…
“Kendrick Lamar – Alright” is a powerful anthem that resonates with hope and resilience, addressing the struggles faced by marginalized communities while instilling a sense of optimism for the future. Against a backdrop of jazzy instrumentation and infectious beats, Kendrick Lamar delivers poignant verses that confront issues of police brutality, systemic injustice, and socioeconomic inequality.
Lamar’s lyrical prowess is on full display as he navigates themes of survival and perseverance, offering a message of strength and solidarity to his listeners. His verses are imbued with both urgency and determination, reflecting his unwavering commitment to sparking change and inspiring progress.
The chorus, with its iconic refrain of “We gon’ be alright,” serves as a rallying cry for resilience in the face of adversity, reminding listeners that even in the darkest of times, there is hope for a better tomorrow. With its infectious energy and uplifting message, “Alright” has become an anthem of empowerment for activists and advocates around the world, symbolizing the resilience of the human spirit in the face of oppression.
Through its thought-provoking lyrics and infectious melody, “Alright” stands as a testament to Kendrick Lamar’s status as one of hip-hop’s most influential voices, using his platform to shed light on the issues that matter most and inspire meaningful change.