House of Pain member Everlast, real name Erik Schrody, is suing a New York party company for trademark infringement on his group’s most famous track.
In a lawsuit filed in a New York court, the veteran rapper’s attorney wants to block Jump Around Rentals from trademarking the slogan, "If You Want To Get Down Jump Around,” citing an "egregious violation" of House of Pain’s 1992 hit “Jump Around”.
In contrary, the rental company’s bosses claim they have already invested heavily in marketing the slogan, and insist what they’re doing does not negatively impact the group’s brand, reports the NY Post.
Are you familiar with the name Everlast? If you’re a fan of hip-hop, then you likely know that it’s the stage name of Erik Schrody, the leader of House of Pain. But did you also know that Everlast is a trademarked name owned by the musician?
And now, he’s in a legal battle with a rental company over its use. The dispute began when Everlast discovered that Rent-A-Center was using his trademarked name in promotional materials for their rental products. He filed a lawsuit against the company in federal court, claiming that they were infringing on his intellectual property rights and causing confusion among consumers.
The case has implications not only for Everlast and Rent-A-Center but for musicians and businesses across industries who rely on trademarks to protect their brands and identities.
Everlast’s Trademarked Name and Its Value
You won’t believe the value of Everlast’s trademarked name and how it’s at the center of a battle with a rental company.
The iconic boxing apparel brand has built its reputation on quality, style, and toughness over decades in the industry. Now, its name is worth millions of dollars in revenue every year.
Everlast’s trademarked name appears on everything from gloves to punching bags and t-shirts to hoodies. It is instantly recognizable by anyone who has even a passing interest in boxing or combat sports. This recognition translates into sales for Everlast, as customers seek out their products based on the brand alone.
As Everlast battles a rental company over their use of the trademarked name, it highlights just how valuable that name really is. Any association with such a well-known brand could be seen as an endorsement, giving companies an unfair advantage in the market.
For Everlast, protecting their trademark means protecting not only their bottom line but also their hard-earned reputation as one of the most respected names in sports apparel.
The Legal Battle and Its Implications for the Music Industry
Seeing how this legal dispute could impact the music industry, it’s important for artists to be aware of trademark laws and potential conflicts. The battle between Everlast and a rental company over the use of the name ‘House of Pain’ highlights the importance of protecting one’s brand. This is especially crucial in an industry where names can make or break a career.
The outcome of this legal battle will set a precedent for future trademark disputes in the music industry. If Everlast wins, it may discourage other companies from using similar names without permission. On the other hand, if the rental company wins, it could open up opportunities for others to use established band names as part of their branding strategy.
In either case, musicians should take note of this dispute and ensure they have taken proper measures to protect their own trademarks. It’s not just about having a cool name – it’s about safeguarding your brand and preventing others from profiting off your hard work and creativity.
Conclusion
So, what does this legal battle between House of Pain’s Everlast and a rental company mean for the music industry?
It highlights the importance of protecting one’s trademarked name and brand. For musicians, their name is not only their identity but also a valuable asset that can generate revenue through merchandise sales and licensing deals.
Without proper protection, their name could be used by others without permission, diluting its value and potentially causing confusion among fans. This case serves as a reminder to all musicians to take steps to safeguard their intellectual property.
Whether it’s registering trademarks or monitoring unauthorized use, it’s crucial to protect one’s brand in the competitive landscape of the music industry.
As for Everlast, only time will tell if he comes out victorious in his battle against the rental company over his trademarked name.
Founder and Creator of Singersroom.com and IncredibleWork.com. Follow me on Instagram at @gary.gentles.
