Kanye West has signed a new partnership deal with sportswear giant Adidas, and he says he did the deal for his family.
Speaking with New York’s Hot 97 radio host Angie Martinez, Ye insist, “I took the Adidas deal because I have royalties and I have to provide for my family.”
He adds: “Whatever is official, non-official, official-what y'all gonna see is I'm gonna be the Tupac of product.”
Kanye then took his braggadocios personality to another level, claiming, “I'm gonna be the first hip-hop designer and because of that I'm gonna be bigger than Wal-Mart.”
On why he joined team Adidas, Kanye says he left Nike because they didn’t want to pay him royalties like they do athletes.
“Nike told me, 'We can't give you royalties because you're not a professional athlete.' I told them, 'I'll go to the Garden and play one-on-no one.' I'm a performance athlete,” he states.
In related news, in true Kanye fashion, the multi-talented entertainer is urging his fans to not purchase anything Louis Vuitton until after January (2014).
"Everybody in New York City right now, don't buy any Louis Vuitton until after January," Ye proposed while visiting New York's 92.3 NOW radio station.
Apparently, Kanye has been with the company’s CEO.
Are you a fan of Kanye West and his fashion sense? If so, you may be interested to know that the rapper turned fashion designer has recently made some major moves in the industry.
Kanye has announced that he is leaving Nike behind and partnering with Adidas for his Yeezy brand. This news comes after years of collaboration with Nike, which resulted in several successful sneaker releases.
But that’s not all – Kanye is also calling for a boycott of luxury brand Louis Vuitton. The reason behind this controversial move is reportedly due to comments made by LV’s Vice President regarding Kanye’s own fashion line.
As always, Kanye isn’t one to shy away from speaking his mind and taking action when he feels it is necessary. So, what does this mean for fans of Yeezy sneakers and high-end fashion?
Keep reading to find out more about these developments and their potential impact on the industry as a whole.
Kanye West’s Departure from Nike and Partnership with Adidas
You can’t believe how ecstatic you are that Kanye ditched Nike for Adidas, it’s about time he found a brand that truly understands his creativity and vision. His partnership with Adidas means we can expect even more unique designs and collaborations from him in the future.
The move also represents a shift in the sneaker industry, with more artists taking control of their creative processes. Kanye’s departure from Nike comes after years of frustration with the brand’s limitations on his designs. He famously called out Nike in his song ‘Facts’ for not giving him royalties on his Yeezy line.
With Adidas, he has full control over his creations and has already released several successful sneakers under their label. It’s clear that Kanye values artistic integrity over profit, making this move a big win for both him and consumers who appreciate authentic design.
In addition to showcasing his talent through fashion, Kanye is also using his influence to make a statement about social issues. He recently urged fans to boycott Louis Vuitton due to their lack of diversity in hiring practices. This shows that he is not only focused on creating innovative products but also using his platform to advocate for change.
With Kanye at the helm of Adidas’ creative direction, we can expect exciting things both aesthetically and socially in the near future.
West’s Call to Boycott Louis Vuitton and Controversy Surrounding His Actions
Listen up, y’all, there’s been controversy surrounding Kanye West’s call to boycott Louis Vuitton. The rapper and fashion icon has publicly called for his fans to stop buying LV products due to perceived disrespect from the brand’s executives.
West claims that after meeting with LV CEO Bernard Arnault several times, he was denied a partnership and felt disrespected by the company. In response, he took to social media and even wrote a song about his frustration with the brand.
However, some critics argue that this is just another example of West’s tendency to stir up drama in order to gain attention.
Despite the controversy, many of West’s fans have followed his lead and stopped purchasing Louis Vuitton products. Only time will tell if this boycott will have any real impact on the luxury brand’s sales or reputation.
For now, all eyes are on Kanye as he continues to make waves in both the music and fashion industries.
Conclusion
So, what do you think about Kanye’s recent actions? You may agree or disagree with his decision to leave Nike for Adidas, but it’s clear that he’s not afraid to make bold moves.
And while some may argue that his call for a boycott of Louis Vuitton is divisive and unnecessary, others may see it as a necessary stand against the luxury fashion industry’s perceived lack of diversity.
Regardless of your stance on these issues, one thing is certain: Kanye West continues to be a major player in both the fashion and music worlds. Whether he’s designing sneakers or dropping chart-topping albums, he always manages to stay relevant and keep people talking.
Love him or hate him, there’s no denying that Kanye West is a force to be reckoned with.
Founder and Creator of Singersroom.com and IncredibleWork.com. Follow me on Instagram at @gary.gentles.