Listen to Kelly Rowland’s New Song ‘Gimmie Love’ For Seagram’s Escapes Endorsement

Last October, it was revealed Kelly Rowland signed on to be the spokesperson for the colorful, flavored beer brand Seagrams’s Escapes.

Now, the beer company and Kelly have released the full song for the advertisement called “Gimme Love.”  The up-tempo dance track sonically matches the colorful beverages image, with hit hat cymbals and fast dance chords.

She also created two flavors for the drink line, Pink Pineapple Passion and Orange Sassy Swirl. Watch the advertisement below:


Along with promoting colorful drinks, Rowland is busy trying to find the next big girl group on BET’s Chasing Destiny and recording her new album.