Well, look who the music dragged out of hiding!
R&B veteran Avant breaks from his long hiatus to release the brand new single, “Not Gone Lose.” Nostalgic in its feeling and emotion, “Not Gone Lose” gives us vintage Avant with a modern vibe as he pleads to his woman about staying together and working things out.
“Let’s no breakup, no let’s makeup/ I don’t wanna move / I don’t wanna lose you,” Avant declares on the sultry ballad.
“Not Gone Lose” is seemingly the first single from Avant’s forthcoming ninth studio album, which will follow his 2015 release, The VIII. The project will be released through a new deal with the SRG-ILS Group, who Avant signed with recently. Producer Tim Kelley heads the Urban Division at the label.
“Not Gone Lose” by Avant is a soulful R&B ballad that captures the essence of determination, resilience, and unconditional love. Avant’s smooth vocals, heartfelt lyricism, and emotive delivery create a powerful listening experience that resonates with listeners on a deep and personal level.
Opening with a gentle piano melody and subtle instrumentation, “Not Gone Lose” sets a reflective and introspective tone from the start. Avant’s vocals are rich and expressive, conveying a sense of unwavering commitment and devotion as he sings about the challenges and triumphs of love.
Lyrically, “Not Gone Lose” delves into the complexities of relationships and the emotions that come with navigating life’s ups and downs together. Avant’s poignant lyrics capture the strength and resilience of enduring love, with themes of loyalty, perseverance, and the power of connection woven throughout.
The production is understated yet powerful, with a blend of traditional R&B elements and contemporary production techniques that give the song a timeless quality. The arrangement builds gradually, adding layers of depth and emotion as the song progresses.
“Not Gone Lose” by Avant is a soul-stirring ballad that celebrates the enduring power of love and the strength of the human spirit. Its heartfelt vocals, genuine lyricism, and soulful production make it a standout track that leaves a lasting impression on listeners.
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