Rising R&B artist Justine Skye premieres the music video for her single, “U Don’t Know.” In the Carlon Ramong-directed clip, the Brooklyn, NY native ups her grown woman persona with sexy outfits, including a dip in a tank of water.
“U Don’t Know” taps into the 21-year-old purple hair singer’s Caribbean flavors with some motherland support from Wizkid. The record serves as her debut single on Roc Nation.
“It’s about being in love with someone and them not truly understanding the depth of your love,” Skye told InStyle. “There are definite Caribbean vibes to the song, and I like adding that sound to my music. It was written in Jamaica, too, where my parents are from.