New R&B singer Lee Carr became the first artist to sign a record deal with Jive Records in under twenty-four hours. Jive Records multi-platinum artist roster includes R. Kelly, Britney Spears, Usher, Chris Brown as well as other pop and R&B artist. Carrâs deal with Jive includes a partnership with his record label 3rd Lane Music. Along with being an artist and songwriter his responsibilities include being the CEO of 3rd Lane Music. Prior to signing with Jive Records Carr was signed to Def Jam and his song âAct Like Thatâ was featured on the Waist Deep Soundtrack.