Keyshia Cole’s ‘The Way It Is’ Draws Record Numbers For BET

Fans flocked to BET for the return of the network’s top-rated drama “Keyshia Cole: The Way It Is,” now BET’s #1 Returning Series Premiere Performance in BET history and its #1 Original Series Premiere this season. Tuesday’s show scored a 1.41 rating, with 1.24 million households and 1.49 million total viewers tuning in, according to Nielsen Media Research. As the #1 Keyshia Cole telecast in BET history, the premiere of the second season of “Keyshia Cole: The Way It Is” builds on the momentum of the show’s top-rated first season. Tuesday’s show, which saw the singer move her mother and sister Neffeteria (Neffie) from Oakland into her house in Atlanta, is also among the highest-rated series premieres ever in BET history. This season, R&B songstress Keyshia Cole is back and more compelling than ever, as she attempts to deal with all of her family drama while putting the finishing touches on her new CD, Just Like You. “Keyshia Cole: The Way It Is” airs on BET on Tuesdays at 10:30 p.m. ET/PT.


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