R&B/Hip Hop crooner Ty Dolla $ign drops a heartstring-pulling visual for his fan-favorite single, “Purple Emoji,” featuring rapper J. Cole.
In the colorful video, shot in Brooklyn and directed by Olivia Rose, Ty Dolla $ign and Cole World deliver their emotionally-rich and passion-filled lyrics against backdrops while showcasing the beauty of relationships in couples of all ages and gender.
“Purple Emoji instantly connected with me on an authentic level. it’s so amazing to hear that sort of vulnerability from artists who are talking about their day ones and a love that we can all relate to,” said the video’s director, Olivia Rose. “I wanted to stay true to the lyrics and create a video that showed real couples, real friends, real siblings and the tiniest of actions of intimacy they share. I think the outcome is a video that can resonate with all people from all walks of life and is representative of the full spectrum of love.”
“Purple Emoji” is the lead single from Ty Dolla $ign’s forthcoming third studio album, dropping soon. For more information, please visit: http://www.dollasignworld.com
“Purple Emoji” by Ty Dolla $ign featuring J. Cole is a smooth and soulful R&B track that delves into themes of love, gratitude, and emotional vulnerability. The collaboration brings together Ty Dolla $ign’s rich, melodic vocals and J. Cole’s introspective and heartfelt lyricism, creating a seamless blend of their distinct styles.
The song opens with a sultry, sample-driven beat that sets a laid-back yet intimate tone. Ty Dolla $ign’s voice, known for its versatility and warmth, delivers the chorus with a blend of sincerity and passion, expressing deep appreciation for a significant other. His emotive delivery captures the essence of a heartfelt confession, making the listener feel the weight of his gratitude and love.
J. Cole’s verse adds a layer of introspection and narrative depth. His lyrical prowess shines as he reflects on personal growth and the importance of a supportive partner. Cole’s storytelling ability and thoughtful lyricism complement Ty Dolla $ign’s smooth chorus, adding substance to the song’s romantic theme.
The production is polished and sophisticated, featuring a soulful sample that loops throughout the track, creating a nostalgic and mellow vibe. The combination of lush instrumentation and contemporary R&B elements makes “Purple Emoji” both modern and timeless.
“Purple Emoji” by Ty Dolla $ign featuring J. Cole is a standout track that showcases the strengths of both artists. Its smooth production, emotive vocals, and meaningful lyrics make it a memorable and impactful song that celebrates love and emotional connection.
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