Tinashe takes on the Mojave Desert in the cinematic music video for "Bated Breath," a song from her debut album, Aquarius.
Directed by Stephen Garnett, in the clip, the R&B songstress plays a stranded soldier who struggles to find her way to civilization.
“It was pretty DIY,” Tinashe told W Magazine about the almost 9-minute visual. “It wasn’t a big production or anything.”
Tinashe used her own money to shoot the video. "I don’t like to sit around waiting for people to do things for me," she said. "So when I know my label's not going to produce music videos, I’ll either make them myself or I’ll find people that I think are cool and reach out to them directly. I’m like, ‘F*ck it. I’ll just do it.'"
Although she funded the visual, Tinashe admits she misses the luxuries of a big-budget shoot. "You have to fix your own hair, there’s no catering, and there’s no bathroom, but the challenges became benefits in this case, because they made the video a whole lot grungier," she adds. "I was incredibly dirty, really dragging myself through the dirt. And it wasn’t like I could shower before I had to drive home."
Sounds like a case of artistry!
Founder and Creator of Singersroom.com and IncredibleWork.com. Follow me on Instagram at @gary.gentles.
