R&B Music Videos

Beyonce – Pretty Hurts

“You’re tryna fix something, but you can’t fix what you can’t see / It’s the soul that needs a surgery.”

On the heels of it being announced that Beyonce covers TIME Magazine’s 100 Most Influential People issue, she releases the concept-driven video for “Pretty Hurts,” and the message is clear …in the search for physical perfection, are you really happy? Even though she’s regarded as one of the most beautiful women in the world, the singer makes it apparent that she a thing or two about the pressures of having that title.

The clip is centered around a beauty pageant and all the pressure, judgment, and general unhappiness in their quest for perfection and beauty, masked behind painted on faces and smiles, even highlighting eating disorders. The 7-minute clip ends with young Bey winning a pageant in her hometown of Houston.

Witness Bey’s teachable message of learning how to love yourself for true happiness…

Directed by Melina Matsoukas

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