R&B singer Avant recently released his sixth studio album âThe Letterâ via Verve Forecast. The set, lead by the first single âKiss GoodBye,â is ânothing newâ says Avant but is based on âissuesâ in his life. âWhen your writing a letter you try to put all the juicy stuff inside the letter so thatâs what I try to do for my fans, just give them some material,â Avant tells Blacktree TVâs Sound Check. âItâs nothing new under the sun but it feels like itâs new to me because itâs coming from myself and itâs different issues that I like to deal with.â As far as his approach for this sixth album, Avant says he just tried to be âreal Honest.â âDoing this album, it was more like not trying to sound like the previous albumsâ¦I got nieces and nephews so I try to figure out what their listening to and I also have to be real honest with myself and my fan base as well because thatâs who really hones in and love your music and will go out and purchase your music,â Avant says. Avant, who had the backings of major labels for most of his albums before going with the mid-level Verve, says itâs âtrickyâ to reach a younger audience but it can be done. âItâs tricky but itâs notâ¦because this new world, they donât have a set way of things,â he says. âThere really exceptingâ¦I donât want to say nonsense, but anything. In doing so you can get them to gradually understand the truth of real music.â âIn sitting down and singing to these young people or getting them to understand the music, then I think we can pull them back into whatâs real in music,â Avant says about bridging the gap between his old and young audience. âIâm not saying what there doing is not right, itâs truly right, itâs just I grew up on the Babyfaceâs of the worldâ¦this is how you deal with real life issues.â Source
Avant, the multi-platinum R&B singer and producer, has been making waves in music for almost two decades now. His melodic sounds have resonated with fans all over the world and his impact on modern music is undeniable. But Avant isn’t content to rest on his laurels—he’s using his platform to encourage younger generations to understand what “real” music means. In a recent interview, he discussed why ‘honest’ music is so important and how it can help get people’s attention.
The veteran crooner believes that honesty is key when it comes to creating meaningful art. He wants the youth of today to be able to recognize real music by its core essence; something genuine and relatable that speaks from the heart above all else. “When you hear honest music, it just feels different…you can feel someone pouring their emotions into every note,” Avant explains. He also encourages young artists not to focus too much on fame or materialistic goals but instead stay true to themselves and make work they truly believe in—work that will speak for itself without any gimmicks attached.
In an industry saturated with autotune and flashy visuals, Avant strives to educate upcoming generations about the importance of authenticity in music—and he hopes more artists will follow suit soon enough! With this mission in mind, let’s dive deeper into what motivates him as an artist and find out what advice he has for aspiring musicians everywhere.
Avant’s Music Philosophy
Avant has a unique approach to making music. He strives to create honest, real music that speaks to the youth of today and encourages them to think deeply about the topics they are exposed to in popular culture.
In his own words, Avant believes “music should be truthful and not just an escape from reality”. His style is often reflective of this belief as he looks for ways to bring substance into his sound without sacrificing its vibrancy or entertainment value. He uses clever lyricism and dynamic production elements while also experimenting with different musical genres like hip-hop, R&B, electronic, etc., all tailored towards getting listeners to understand the importance of thoughtful content within their favorite tunes.
For Avant, it’s not enough for people to enjoy a catchy beat – he wants them to appreciate meaningful lyrics too; those which make us stop and think about life beyond what we see on social media feeds or hear on the radio. By doing so, he hopes to inspire young minds and open up conversations that can lead to positive change in society.
Engaging The Younger Generation With ‘Real’ Music
Avant views engaging the younger generation with ‘real’ music as an important mission. He believes that promoting thoughtful, meaningful lyrics can help open up conversations about life and inspire young minds to think beyond what they see on their screens or hear on the radio. As such, Avant has made it his goal to bridge the gap between popular culture and real-life experiences through his music.
To do this, he often works closely with upcoming artists from all backgrounds who are passionate about making a difference in society. By collaborating with them, Avant hopes to share his vision of honest music while also giving other voices a platform to be heard. He is also committed to using social media platforms like YouTube and Instagram to spread awareness around these topics and make sure that youth understand the importance of real-life content within their favorite tunes.
Through these efforts, Avant seeks to get listeners engaged in relevant discussions so that they can learn more about themselves and gain positive perspectives on how they interact with their environment. Ultimately, he wants people to appreciate ‘real’ music in its entirety – not just for its vibrancy but for its substance too.
Conclusion
In conclusion, Avant’s journey as a musician has been one of exploration and discovery. He has remained true to his own vision and values in order to produce honest music that is both powerful and meaningful. His ultimate goal is to engage the younger generation with ‘real’ music by inspiring them to listen beyond surface-level sounds; he wants them to discover what lies beneath the facade.
Avant understands that it takes time for people to come around and recognize the importance of honest music – but he also recognizes how valuable it can be. By being open about his personal experiences through his artistry, he hopes to bridge gaps between generations while promoting understanding and appreciation of all types of music.
In today’s era, where mainstream pop culture often dominates airwaves, Avant stands out as an artist who remains committed to bringing authenticity back into modern musical landscape. Through his commitment, he continues to challenge others – especially the youth – to understand ‘real’ music without hesitation or fear of judgement.
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