The New Respects are the band you need to have on your radar. The Nashville-based band (which consists of twins Zandy and Lexi Fitzgerald, brother Darius, and their cousin Jasmine Mullen) drops the visual for their latest track “Money.” The song harps on how money affects all of us in intricate ways.
“Life ain’t about money,” Mullen resounds on the chorus. On the contrary, the visual shows opulent living, as the band is captured in a portrait like a stuffy rich family in a huge mansion. But they shake all that up when they throw a banging party in the residence.
“When I was brainstorming ideas for the video, I wanted to display the opposite of what the song was about,” says Darius Fitzgerald of the video’s visual concept. “[Alexis] and I created extravagant caricatures of ourselves to contrast who we really are. The carefree spirit is what drives the song, and allows the listeners to let go and have fun,” Fitzgerald continued.
The band cites Aretha Franklin, The Beatles and Led Zepplin as core influencers of their music, traces of which can all be found within their catchy hooks and heavy grooves. The New Respects are quickly turning heads and gaining unprecedented traction. Upon their debut, the band exploded on social media platforms landing them on Spotify’s “US Viral 50” chart peaking at #13. Their single “Trouble” found itself featured by Beats 1 DJ, Ebro Darden, on his “Discovered on Apple Music” segment, while simultaneously receiving a sync with Fox Sports and ESPN.
