24HRS – All The Time

24HRS burst onto the scene this year and is continuing his prolific streak with a new track and video for “All The Time” produced by Apex Martin.

The cinematic visual is the icing on the record as the artist enjoys a late night date, setting the perfect mood for the late-night bangers we’ve been hearing from the mysterious singer on his many solo releases and collaborations with Ty Dolla $ign.

“All The Time” features 24’s auto-tuned melodies and swelling synth textures on which he shouts out both Jodeci and PARTYNEXTDOOR, making sure the full range of R&B history is represented.

Watch below:

“All The Time” by 24HRS is a sleek and infectious R&B track that blends smooth vocals with a laid-back, modern production style. The song encapsulates a carefree vibe, with 24HRS delivering a catchy, melodic performance that’s both mellow and engaging. The track’s theme revolves around desire, attraction, and the non-stop thoughts of a romantic interest, as the title suggests.

The production is contemporary, featuring a blend of airy synths, a subtle bassline, and crisp percussion that creates a relaxed yet captivating atmosphere. 24HRS’ vocal style is distinctive, with a slightly raspy tone that adds character to the track. His delivery is effortless, almost conversational, which enhances the song’s laid-back vibe and makes it relatable to listeners.

Lyrically, “All The Time” is straightforward, focusing on the constant presence of a significant other in the singer’s mind. The repetitive nature of the chorus reinforces the idea of this obsessive attraction, making it easy to sing along and get lost in the groove. The song’s vibe is perfect for late-night drives or chill sessions, offering a smooth, enjoyable listening experience that captures the essence of modern R&B.

Overall, “All The Time” is a feel-good track that combines catchy melodies with sleek production, showcasing 24HRS’ ability to create music that’s both easygoing and memorable.

@2fourhrs