90s veteran R&B group Hi-Five unwraps the lyric video for their latest single "It's Nothing," a nostalgic groove that taps into the feeling of the golden era. In the clip, the group is seen performing while lyrics flash on the screen.
"It's Nothing," produced by Sheldon Goode and written by Brian Adams and group member Billy Covington, serves as the lead single from their new project, Hi-Five: The EP, available now on iTunes and all other digital retail outlets via Bronx Most Wanted Entertainment label imprint.
"We wanted to give our fans a familiar sound yet more mature but still the signature HI-Five delivery," states Billy Covington.
“It’s Nothing” by Hi-Five is a dynamic R&B track that blends smooth harmonies with infectious beats to create a captivating musical experience. From the moment the song begins, listeners are drawn in by its catchy melody and vibrant energy, setting the stage for an uplifting journey through love and positivity.
Hi-Five’s silky-smooth vocals shine on “It’s Nothing,” delivering lyrics that celebrate the joy of love and companionship. Each verse is filled with heartfelt emotion, as the group’s dynamic harmonies weave together to create a rich and soulful sound.
The chorus of “It’s Nothing” is an anthemic refrain, its infectious hook and upbeat tempo inspiring listeners to sing along and dance along. Hi-Five’s vocal performance exudes confidence and charisma, infusing the song with a sense of optimism and positivity.
The lyric video enhances the song’s appeal by featuring creative and engaging visuals that complement the lyrics and add depth to the overall experience. With its vibrant energy and catchy hooks, “It’s Nothing” is a feel-good anthem that is sure to uplift listeners and put a smile on their faces. It’s a testament to Hi-Five’s talent as performers and their ability to create music that resonates with audiences worldwide.
Founder and Creator of Singersroom.com and IncredibleWork.com. Follow me on Instagram at @gary.gentles.