On the run to the bank. Jay Z and Beyonce are set to rake in over $100 million in ticket sales thanks to their celebrated summer jaunt "On The Run."
According to Omar Al-Joulani, VP of North American touring for Live Nation and the promoter/producer of the tour, the concert tour will wrap tonight, August 6, in San Francisco and be one of the year's highest grossing and well attended tours.
"These shows sold tremendously well at the end, so we were able to sell-up limited-view and clean up production holds or other holds,” Al-Joulani shared. “It was a very successful tour, and we’re pleased to have that big gross number at the end.”
According to Billboard, the On The Run tour has sold at more than 90 percent capacity over its 19 north american tour dates and attendance will top out north of 850,000.
"Everybody's winning. We had a lot of things that went into making this tour an event, and that was part of our success,” says Al-Joulani. “These events are driven by content and demand, and being dramatic and creative and putting out content people want to see. The two of them are as about creative as you can get, and it was pretty brilliant to watch them work. The show itself is spectacular.”
After San Francisco Jay Z and Beyonce have one more round of dates to play in Paris. Those dates are Sept 12 and 13th. Footage from those shows will be incorporated into their forthcoming HBO special.
