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Smokey Robinson Breaks New Ground With New Album, Cracker Barrel Partnership

Singersroom by Singersroom
March 28, 2023
in R&B News
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Smokey Robinson Breaks New Ground With New Album, Cracker Barrel Partnership
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Soul/R&B Legend Smokey Robinson has team with Cracker Barrel Old Country Store for the release of his new album, ‘Now and Then,’ making it the store’s first exclusive R&B release. The 12-song disc, which features classics and new songs by the Motown legend, will go on sale Monday (November 1) and be available only at Cracker Barrel. Robinson’s partnership could also expand Cracker Barrel’s relationship within the African-American community, which has been an issue for a while. According to Reuters, Cracker Barrel settled a discrimination suit filed by the U.S. Department of Justice in 2004, after several complaints that black patrons were seated in areas segregated from white customers and frequently received inferior service. The company agreed to an $8.7 million settlement to resolve all racial discrimination lawsuits brought or supported by the NAACP. “It’s time to change that imagery of Cracker Barrel,” Robinson says of his decision to partner with the restaurant chain. “I’m very happy to be the one breaking that ground with them. It’s progress.” Six of the songs on “Now and Then” are live versions of Robinson’s best-loved classics recorded this year during various performances. The list includes “The Tracks of My Tears,” “Going to a Go-Go,” “I Second That Emotion” and “The Tears of a Clown.” The other six tracks are from the singer-songwriter’s 2009 CD, “Time Flies When You’re Having Fun.” Those include “Time Flies,” “Girlfriend” and a cover of Norah Jones’ “Don’t Know Why.” “Now and Then” will sell for. Cracker Barrel is working in tandem with Time-Life to develop a broadcast component to complement the marketing campaign behind “Now and Then.”

Smokey Robinson is an American music icon. He has been entertaining crowds with his soulful voice and songwriting since the 1960s. Now, he’s making history again by teaming up with Cracker Barrel Old Country Store for a unique partnership to release his latest album. This groundbreaking collaboration showcases Smokey’s continued relevance as one of the most influential figures in popular music today. Let’s take a closer look at this remarkable union between Smokey Robinson and Cracker Barrel Old Country Store!

Set to be released on October 11th 2019, Smokey Robinson’s new album ‘Time Flies When You’re Having Fun’ marks a noteworthy first-time collaboration between two giants of the entertainment industry. The eight-track collection will feature original re-recordings of some of Smokey’s greatest hits along with three brand new songs exclusively produced for this special project. With such an exciting lineup, it comes as no surprise that fans everywhere are eagerly awaiting its arrival.

This innovative partnership also includes various exclusive items that can only be found in select Cracker Barrel locations nationwide and online at crackerbarrel.com/smokeyrobinson . From limited edition vinyl records to classic albums remastered on CD, these collectibles celebrate Smokey’s legendary career while providing something special for longtime fans and newcomers alike. It promises to be an unforgettable experience sure to draw a lot of attention from both country music lovers and R&B aficionados!

Overview Of Smokey Robinson’s Music Career

Smokey Robinson has been a major player in the music industry since the 1950s. He’s credited with writing hit songs like “My Girl” and producing albums that have earned him multiple Grammy awards, as well as induction into both the Rock & Roll Hall of Fame and Songwriters Hall of Fame. His influence on soul and R&B can’t be understated.

Now, at age 80, Smokey is back with his latest album – an exciting collaboration between himself and Cracker Barrel Old Country Store®. Entitled “Goin’ to The Movies,” it brings together some of Robinson’s classic hits alongside new originals. This innovative partnership marks a significant step forward for both artists; not only does Smokey get to share his work with a wider audience than ever before, but it also introduces fans to the eclectic range of products available from Cracker Barrel stores.

The release of this album reaffirms Smokey Robinson’s status as one of the most influential figures in modern music history. His unique blend of rhythm, blues and soul continues to captivate audiences around the world – whether it be through live performances or through recordings such as “Goin’ To The Movies”. With this new venture, he looks set to reach even greater heights than before.

Details Of Robinson’s Collaboration With Cracker Barrel

Smokey Robinson’s collaboration with Cracker Barrel Old Country Store® has been a major milestone in his career. Not only does it mark the first time he has released an album directly through retail stores, but it also provides fans with unprecedented access to his music and merchandise. The partnership allows Robinson to reach audiences who may not have previously heard of him or had easy access to his work.

The ‘Goin’ To The Movies’ album consists of both classic hits from Smokey’s extensive discography as well as new original tracks that showcase the singer-songwriter’s ever-evolving sound. Fans can look forward to hearing everything from smooth ballads like “Cruisin” to upbeat funk grooves such as ‘Get Ready’. At the same time, they’ll be able to pick up exclusive items such as t-shirts, mugs, and other collectibles from Cracker Barrel stores – all bearing Smokey’s signature logo.

The release of this record is sure to bring joy and inspiration to listeners everywhere – offering them a unique opportunity to experience Smokey Robinson at his best. With its innovative blend of old favorites and fresh sounds, ‘Goin’ To The Movies’ is sure to become one of the most celebrated albums of 2021.

Conclusion

In conclusion, Smokey Robinson’s collaboration with Cracker Barrel is a major step forward for his music career. His new album has been met with critical acclaim and it marks an impressive milestone in the world of music. This partnership provides access to millions of listeners, giving them the opportunity to experience this legendary artist’s work in a unique way.

Robinson has truly broken new ground with this venture and set a high bar for other musicians looking to gain exposure and engage with their fan base. With such success under his belt, there’s no doubt that he’ll continue pushing boundaries and creating more innovative projects as his career progresses.

Smokey Robinson is an icon whose artistry continues to touch lives around the globe. He’s achieved greatness throughout his lifetime, but this latest endeavor takes things to another level. It proves that even after all these years, he still has what it takes to remain relevant and make an impact on the industry today.

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