R&B Singer Beyonce Knowles, who recently signed a $4.7 million endorsement deal with L’Oreal, has come under fire from various media outlets and the black blogosphere for being too âlight.â In contrary, the Paris-based company said in a statement sent to the Associated Press, “We highly value our relationship with Ms. Knowles. It is categorically untrue that L’Oreal Paris altered Ms. Knowles’ features or skin tone in the campaign for Feria hair color.” Beyonceâs deal with LâOreal is a five-year contract, which calls for her to work 10 days a year for photo shoots and to make promotional and personal appearances within that time. L’Oreal has the option to extend those 10 days to 12 but will pay $25,000 a day for the extra time. Beyonce must keep her hair in “excellent condition” and notify the company if she plans to make “any radical change.”
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