Rihanna is a company’s dream endorser! She recently released her own design for Puma shoes, and has countless other deals, now Samsung has linked up with RiRi for a $25 million deal to sponsor her upcoming album and tour.
As a Roc Nation artist this deal comes easy for her, as the label head Jay Z’s has a good standing relationship with the South Korean electronics company.
According to The New York Post, the deal has been in talks for 7 months now, and rivals the deal Apple are in talks with Adele’s’ team $30 million commitment to back her upcoming album and tentative tour.
The deal is for Rihanna to promote the Galaxy line of Samsung products, and in return, Samsung has exclusive rights other videos to stream on their Milk Music radio service.
Sounds like a sweet deal to me!