The hit reality show MARY MARY on We TV has been renewed for a second season. Set to begin filming in May 2012, the second season is to consist of 10 one-hour episodes to air in early 2013. The sister act consisting of Erica and Tina Campbell revealed this information today (May 9) on Good Morning America while promoting their new album titled Go Get It, which features remixes and additions to their previous hits along with a few new tracks including the single “Go Get It.”
The successful show MARY MARY has been viewed by 11.1 million total viewers since its premiere on March 29, and is delivering three times WE tv’s prime time female viewership. The season one finale airs on Thursday, May 31 at 9 pm, ET/PT.
The second season will follow the sisters through the birth of Tina’s fifth child, their latest album release â “Go Get It” â a family wedding, a cross-country album tour and countless appearances and events, all while balancing their busy, growing families. Says Erica and Tina, “”We’re super excited about season 2 — more music, more mommying, more husbands, more Goo Goo, Mitchell and Ms. Honey, and definitely more fun and chaos!” In an interview with Singersroom, Tina adds, “We try to prioritize family time when it’s family time, and we try to prioritize work when we’re working. We know that we can’t say yes to everything like we used to before children and marriage, then we have to wrap our minds around the fact that we will not be 100% involved with everything our family does because we travel a lot.”
WE (Women’s Entertainment) TV’s demographic has always been women, but the network is now providing more programming aimed at African American women. We TV’s senior vice president of original production and development Lauren Gellert says, “The success of ‘Mary Mary’ is both a testament to the engaging personalities of Erica and Tina and to WE tv’s programming strategy of catering to an underserved audience of African American women. Coupled with ‘Braxton Family Values’ and the upcoming series ‘LA Hair’ and ‘Tamar & Vince,’ ‘Mary Mary’ is yet another opportunity for WE tv to serve this valuable audience and provide opportunities to our advertising and distribution partners to engage with them as well.”
MARY MARY is executive produced by Erica and Tina Campbell and Mitchell Solarek.
For episodes and sneak peeks, visit http://www.wetv.com/shows/mary-mary