With the cross-over success of his 'Fifty Shades Of Grey' contributed song, "Earned It," The Weeknd is looking to continue to expand his audience with the brand new retro/pop single, "I Can't Feel My Face."
Produced by Max Martin (Britney Spears, Ariana Grande, Taylor Swift), on the slick, electro-bass-driven, the Canadian R&B crooner unearths warm sentiments of love for a woman who makes him numb.
"I can't feel my face when I'm with you, but I love it," he croons on the hook.
The Weeknd debut the catchy record on Monday at Apple's Worldwide Developers Conference. He is currently prepping a follow-up to his 2013 offering, Kiss Land.