Beyonce Wants Women to Feel ‘Sensual’ With New Scent

Beyonce Knowles says she wants women to experience “sensuality” when wearing her new perfume, Heat Rush. The Multi-Grammy award winning diva, 29, created her second fragrance Heat Rush, the follow up to Heat, with the idea that she wanted her female fans to feel sexy whenever they put it on.

“I created Heat Rush to bring the feeling of warmth and sensuality to every woman who wears it,” Beyonce states. “It’s feminine and sexy, fresh and beautiful.”

Beyonce adds that Heat Rush, which has a floral bouquet and hints of honey amber and musk, is also empowering.

“I wanted this to be something that made you feel like you could conquer anything, and take over the world,” she said. “Strength was something important, because a lot of my songs I write for my women, to empower them.”

Fans who want to conquer the world with Beyonce can purchase Heat Rush at Macy’s.


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